Illuminating The Benefits Of Your Business
As with a solid structure, organic digital marketing relies on a solid foundation any ethical company already has in place. The equation of success is pretty simple, high quality businesses provide consistent high quality solutions and customer service. Content shares how your business creates solutions, aka “Benefits” that satisfy the answers customers demand. Excellence in customer service is just as important as high quality products and services. Happy customers are almost all a brand needs to shine!
Sustainable Organic Digital Marketing
The Power of Organic Marketing Strategies
Marketing firms prefer to push expensive, “pay per click” or other strategy where you are supposed to buy into instant success connecting to ideal clients. Even if PPC and other “pay for results’ strategies worked 100% of the time, they only work when you are funding them. The energy from paid marketing such as ad buys, search engine clicks, social media ads, and consultation fees stops as soon as you defund the campaigns.
Organic marketing promotes your business through sustainable strategies. All organic marketing does is leverage the benefits your business, product and services offer your ideal (target) clientele! In fact if you are inclined to use expensive PPC or other “pay to play” marketing, your organic marketing should be firing at 100% before you spend a dime to buy a customer’s attention. Organic marketing strategies are more like a snowball than a blizzard. A snowball rolls on and on, getting bigger all the time. The blizzard comes, dumps and then goes away.
Organic marketing leverages the unique qualities of your business, product and services. Using digital, traditional and social media, you grow brand awareness. Using platforms relevant to your business may at times involve some expenses such as targeted social media advertising. In general organic digital marketing is more effective over the long-term as well as sustainable. Organic marketing strategies are simply smarter ways to build brand, product and service reputation over the long haul!
*There are Affliate links to products on pages or blog posts. If you use those links, I may earn a buck or two. The bottom line is that I only post or share information or links to services I trust or have used for other clients. Everything written in this site is the result of my experience over twenty years in web design. If it has gone right or horribly wrong, I have seen it and had to track down a solution. If that solution is consistently good for a client, at some point I may choose to join an Affiliate Program and share a link. Using any link is optional and your results may be different than mine. If you have any questions about any link, feel free to use my Contact Form and share your experience or seek clarification.